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Marketing Analytics

Elevate Marketing with AI and Data-Driven Insights

Power a Marketing Analytics engine that leverages customer data points using a combination of advanced analytics and machine learning for spend optimization, enhanced customer experience, and measurement of key performance metrics.

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Our Partners

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Marketing Analytics Capabilities

  • Customer 360
  • Conversion Rate Optimization
  • Customer Experience Personalization
  • Customer Retention & Growth
Customer 360
Marketing Data Warehouse

Marketing Data Warehouse

Customer Data Platform

Customer Data Platform

Customer Profiling and Segmentation

Customer Profiling and Segmentation

Business Intelligence Engine

Business Intelligence Engine

Conversion Rate Optimization
Consumer Behavior & Trendspotting

Consumer Behavior & Trendspotting

Multi-Touch Attribution Models

Multi-Touch Attribution Models

Purchase Propensity Models & Audiences

Purchase Propensity Models & Audiences

Hyper-Targeted Audiences & Retargeting

Hyper-Targeted Audiences & Retargeting

Customer Experience Personalization
Recommendation Engines

Recommendation Engines

User Journey Optimization

User Journey Optimization

Multivariate A/B Testing

Multivariate A/B Testing

Customer Retention & Growth
Churn Analytics & Customer Identification

Churn Analytics & Customer Identification

Predictive Customer Lifetime Value Model

Predictive Customer Lifetime Value Model

Cross-Sell & Upsell Prediction Model

Cross-Sell & Upsell Prediction Model

Sentiment Analysis & NPS

Sentiment Analysis & NPS

Marketing Data Warehouse

Marketing Data Warehouse

Customer Data Platform

Customer Data Platform

Customer Profiling and Segmentation

Customer Profiling and Segmentation

Business Intelligence Engine

Business Intelligence Engine

Consumer Behavior & Trendspotting

Consumer Behavior & Trendspotting

Multi-Touch Attribution Models

Multi-Touch Attribution Models

Purchase Propensity Models & Audiences

Purchase Propensity Models & Audiences

Hyper-Targeted Audiences & Retargeting

Hyper-Targeted Audiences & Retargeting

Recommendation Engines

Recommendation Engines

User Journey Optimization

User Journey Optimization

Multivariate A/B Testing

Multivariate A/B Testing

Churn Analytics & Customer Identification

Churn Analytics & Customer Identification

Predictive Customer Lifetime Value Model

Predictive Customer Lifetime Value Model

Cross-Sell & Upsell Prediction Model

Cross-Sell & Upsell Prediction Model

Sentiment Analysis & NPS

Sentiment Analysis & NPS

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Our Solution Offerings

  • Know Your Customer
  • Purchase Intent Prediction
  • Customer Lifetime Value
  • Qonversational Commerce
  • QRex
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Customer Profiling and Segmentation

Analyze and understand the attributes of a customer versus a visitor and identify the factors that drive a user to convert.

Dashboarding & Reporting

Drive data-backed decision-making by creating insightful dashboards on top of your Ads, Analytics and CRM platforms.

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Direct marketing efforts towards users with a high probability of conversion.

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Predict the lifetime value of a customer to evaluate the spend and ROI expected from them, and identify the right opportunities that drive value.

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Deploy a chatbot with personalization features and an integrated recommendation engine to deliver a more personalized user experience.

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Leverage user and product-based recommendations to deliver personalized ads and content to your customers.

Customer Profiling and Segmentation

Analyze and understand the attributes of a customer versus a visitor and identify the factors that drive a user to convert.

Dashboarding & Reporting

Drive data-backed decision-making by creating insightful dashboards on top of your Ads, Analytics and CRM platforms.

Direct marketing efforts towards users with a high probability of conversion.

Predict the lifetime value of a customer to evaluate the spend and ROI expected from them, and identify the right opportunities that drive value.

Deploy a chatbot with personalization features and an integrated recommendation engine to deliver a more personalized user experience.

Leverage user and product-based recommendations to deliver personalized ads and content to your customers.

How we work

Our highly collaborative engagement journey means you benefit from faster adoption and accelerated speed to market.

Hack It

Hack It

Prove It

Prove It

Nail It

Nail It

Scale It

Scale It

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Get your digital transformation started

Let's Talk